There is no denying that the rapid growth of social media has impacted on the way we communicate. Sites such as Twitter and Facebook are reaping the benefits of being easily accessible for all generations. All you need is internet access and away you go. It is also relatively inexpensive, when I say inexpensive I mean free.
It’s vital that organisations really make the most of these free and easy to use online resources, but before opening an account consider the following:
- Who are you trying to reach?
- Which online networks will help you reach them?
- Do you have time every week for social media marketing?
- Do you enjoy technology?
It’s easy to get distracted by all of the platforms available from which to start tweeting, posting, liking and sharing. It is however important to choose the right one to start with.
The benefits of choosing the right social media are immediately apparent; increased communication fosters brand awareness and often, improved customer service.
Here at Alberon we recognise that social media is the way forward. That’s why when we build websites we build them with that in mind. We are on hand to offer expert advice every step of the way, so why not get in touch today and see how we can help you get started!